Reform.uk home page rolling billboard messaging presents very mixed messaging! |
The above 'screen capture' image is taken from the 'rolling top and bottom billboards' presentations that make up the bulk of the current home page of the 'think tank' Reform.uk.(1) I would argue that the messaging presented by the upper and lower 'billboards' shown in the above 'screen capture' image presents so much contrast as to be hypocritical.
I am reminded of what I recall an American singer-songwriter of the 'topical' or 'protest singer' gendre saying/writiting once of those whose standpoints he opposed: "You don't have to satirise them; you merely have to quote them."
Clashing billboard messaging
As indicated by the red dot at the bottom right of the 'upper billboard' in the above screen capture image, the 'upper billboard' message is the third of three. (The first and second of those 'upper billboard' screen captures are recruiting adverts for the organisation.) The upper billboard message shown reads:As a charity, Reform will not be publishing or tweeting anything until after the general election.Yet the lower billboard would seem to present this 'charity' as a non-executive arm of a privatising government:
I think Reform has made some very, very important arguments, which have really helped us as Ministers, who are trying to enact those very reforms.Rt Hon. Jeremy Hunt, Secretary of State for Health
Global Corporate Private Sector involvement in a UK 'charity'
Priding itself as a 'charity abiding by charity status rules' regarding involvement in a UK General Election, Reform.uk still prides itself as being exactly in harmony with the 2015/17 government's agenda. Indeed, all the lower billboard statements on offer are sourced from Tory Government Ministers.(2) I further observe that the changes in the messages from government ministers shown has changed since I did screen captures of that home page on 27 April for Kwug Blog has functioned as providing more than a static-in-time home page.(3) Looking further into to the Reform.uk content, there is an item on The future of public services: digital jobcentres, as presented by Accenture, a global corporation.(4) Accenture's branding 'strap line' is 'High Performance. Delivered'.Screen capture of the cover page of Accenture's report for Reform.uk 'The future of public services: digital jobcentres |
So, what have Accenture previously delivered to us or their clients? To answer that question, I refer my readers to the previous Kwug Blog post, Terms and conditions in 'too commercially sensitive for public access' contracts between government and corporations.(5)
That earlier Kwug Blog post reveals that in late 2011, a 'Con-Dem' government awarded the primary contractor in building the 'customer facing systems' for Universal Credit [sic] to Accenture! "High performance. Delivered"? What were they contracted to do? Discourage claiming?(6)
Conclusion: If Reform.uk is a charity, what is Charity?
So, to sum up, given- the frustrations experienced by those who have since applied for Universal Credit [sic] because that is the only option on offer,(7) and
- the Department for Work & Pensions' insistence that the only way to apply for Universal Credit [sic] is online,(8)
By Dude Swheatie of Kwug
Link references
- http://www.reform.uk/
- http://www.reform.uk/ browsed on Tuesday, 16 May 2017
- http://kilburnunemployed.blogspot.co.uk/2017/04/revisiting-kwug-blogs-2015-uk-general-election-posting-pollsters-vision-excludes-those-offline.html
- http://www.reform.uk/wp-content/uploads/2016/07/The-future-of-public-services-digital-jobcentres.pdf
- http://kilburnunemployed.blogspot.co.uk/2016/08/terms-and-conditions-in-too-commercially-sensitive-for-public-access-contracts-between-government-departments-and-corporations.html
- http://kilburnunemployed.blogspot.co.uk/2017/05/us-workfare-monger-laurence-meads-work-makes-you-free-impact-on-uk-welfare-reform.html (Sorry for the accidental misspelling of Lawrence Mead's forename in that page address)
- http://kilburnunemployed.blogspot.co.uk/2017/04/let-us-not-help-theresa-may-bury-bad-news-about-universal-credit-rollout-suicides-and-homelessness-under-a-brexit-general-election.html
- http://kilburnunemployed.blogspot.co.uk/2017/04/terra-firma-benefits-services-closures-leave-the-economically-vulnerable-in-the-lurch.html
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