Science Museum exhibition: 'Our Lives in Data' starts Saturday 15 July 2016, admission 'free'

Just spotted via news on London Live Channel (Freeview Channel 8 in London)

Poster image of SmartPhone user. Text box contents: Her search history knows her deepest fears; Her Internet provider knows when she sleeps; Her streaming habits reveal her guilty pleasures; Her calls reveal where she is

Opening 15 July 2016From Monday morning moans to Saturday night selfies, more information about our lives is being captured than ever before. In fact, over 90% of all available human data has been recorded in the last two years and is already being used to transform the world around us.Visit Our Lives in Data to uncover some of the diverse ways our data is being collected, analysed and used. From toys that can understand a child’s personality and smarter public transport planning to new genomic technology that is helping uncover the causes of rare diseases and cancer, big data's invisible revolution has begun.As the amount of data collected grows so does the debate around data ownership. Visit Our Lives in Data to discover new tools designed to protect your data and join in the discussion live in our interactive quiz.

This blog editor wonders what personal data may be required of visitors to the exhibition in getting their 'free admission'?

For further info about the exhibition — including who sponsors it! — go to 
http://www.sciencemuseum.org.uk/visitmuseum/plan_your_visit/exhibitions/our-lives-in-data

See also Yahoo! search: "universal credit" "digital by default" "personal data"

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http://tinyurl.com/hfa26hg

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